ASICS
GLIDERIDE™ MAX

Go the distance.

The new GLIDERIDE™ MAX is a bouncy and cushioned training shoe that effortlessly logs more miles.  This launch campaign for the new product was intended to drive purchases among young club runners with a focus on inspirational photography and copy that speaks to the technology. This smaller toolkit included a variety of assets and educational material to drive awareness and consideration, such as e-commerce assets, social media posts, and emails.

Role:
Graphic Design

Copywriter:
Roby Mayhew

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GliderideMax_social_JP
GliderideMax_social_HK
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©2025 Colin Rand